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Setting Up An Affiliate Marketing Website
Michalis 'BIG Mike' Kotzakolios

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If you have recently become involved in affiliate marketing, you know that putting together a web site that will help to drive your affiliate program is essential. Here are some things you should know about creating and managing an affiliate marketing website, thus ensuring your program will become a source of revenue and pride in your work.

Many affiliate programs actually come with a web site all set up and ready to be customized for your business. Online stores are an excellent example. With these types of programs, you select the name of your store, purchase a domain name, set the retail prices, and your affiliate partner takes care of the rest. Essentially, you are customizing a generic portal and then marketing it so that traffic is driven to your store. Your partner receives the payments, processes the order fulfillment, and then credits the commission to your account for payment. Of all the types of affiliate marketing websites around, this is the type that requires the least amount of effort to set up. Your efforts will be more concentrated on getting traffic to the site.

Of course, some affiliate programs do not provide a template for a web site. In that case, you have to go through the process of setting up the site from scratch. Fortunately, there are a number of web hosting services that will help you secure a domain name and provide templates that can be used to set up your own site. While you will have to design your own content, this can be a great solution if you want to market a mix of your own goods and services alongside the products offered by an affiliate partner. A hybrid affiliate marketing website has the advantage of being all your own, with you completely in the driver's seat when it comes to the look and the content.

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